Globally, the rise of radio-frequency identification (RFID) technology has revolutionised the way that international hospitality markets run operations and guest services. RFID is faster, more reliable and can provide detailed data that is tailored to meet the specific needs of a property. These factors have provided hoteliers with an ideal method for adapting amenities to meet guest demands for an instant and personalised service. When it comes to security access, RFID not only increases functionality, guest convenience and efficiency, but it also safeguards properties against the newest security threats.
Security that hotels deserve
As traditional door locks become more susceptible to security flaws, RFID technology fills a gap in the market by returning peace of mind to hotels and their guests. Unlike older products, such as magnetic-stripe keycards, RFID-equipped door lock systems benefit from the latest in data encryption and make properties immune to keycard cloning attempts. When using an online RFID lock network, hoteliers can also monitor and manage all aspects of their security access system from a centralised location. This includes the ability to track all room entry attempts in real time and remotely cancel lost or stolen keycards, which reduces the impact of security risks or prevents a potential threat altogether. Providing a safe environment is a top priority for hoteliers, and it is unsurprising that so many properties around the world have upgraded their security access platforms.
Unmatched convenience and service flexibility
Maintaining direct guest interaction is essential and security access solutions have had to evolve with this, in order to cater to a growing demand for more service convenience and adaptability from guests. RFID has proved to be a game-changer in meeting these needs. By using the same online network, RFID platforms can also offer an array of convenience-enhancing features, which include remotely extending guest stays and assigning or reassigning rooms. In addition to this, a single keycard can be used to gain access to multiple areas, such as the hotel’s spa or swimming pool. When integrated with the hotel’s property management system, the same keycard that is used for room access can also become a form of payment that allows guests to securely store wallets and credit cards in their rooms, while increasing the potential for greater property revenues.
Technology that evolves with the market
For hoteliers, one of RFID’s most attractive long-term advantages is its ability to affordably accommodate ongoing changes in a demanding market. As more guests come to expect the presence of digital key access methods, hoteliers that work with reputable security access providers can upgrade existing RFID locks with minimal effort and expense. These providers future-proof their solutions by ensuring that their RFID products have the ability to be upgraded, either by adding a small Bluetooth low energy reader or adding the reader to the original door lock, in order to activate the service whenever desired.
As an industry that must meet multiple objectives for guest satisfaction, the hospitality sector’s adoption of RFID is expected to grow. From the moment they arrive, guests expect to receive convenient and instantanous service, and it is in the interest of each hotelier to evaluate how RFID can work to address such needs, while maintaining guest and staff safety at all times.